Tracks

Online Game Development and Business

The explosive growth of online games connects people across the globe within the comfort of their homes. Communities are rapidly developing around connected games and with it, opportunities for innovation, creativity, and revenue are growing for game developers and businesses alike. Online gaming has its own set of opportunities and set of challenges. From simple flash-based browser games to massively multiplayer environments the possibilities are only limited by one's imagination. Matched with increased technological infrastructure and support, online gaming will only continue to experience exponential growth and possibilities.

Global Game Development / Outsourcing

The Chinese game industry has developed beyond agent and outsourcing models. With the export of Chinese game products growing at an accelerated pace, now is the time to consider how to further internationalize and enhance cross border collaborations to capture these market opportunities. Whether it is the export of Chinese games or the localization of overseas games, the unique cultural, geographical, legal, channel, and competitive landscapes and user behavior are all important considerations that will make or break your product. GDC China's Global Game Development track will focus on these discussion topics and more.

Social Games Track

Few areas within the games industry have witnessed as swift a rise as social games. From QQ Games to Farmville on Facebook, some of the most popular games played worldwide today are played within social networks—capturing millions of mainstream players never before considered "gamers." Amidst this paradigm shift in players are new development and business issues to consider such as price point sensitivity, maintaining innovation, and player retention.

The Social Games Track sits at the intersection of these converging trends, bringing together leading thinkers and business professionals to engage very issues and opportunities. Join the Social Games Track to learn about the new generation of mass multiplayer markets, how virtual worlds are changing to meet the demands of an ever-growing audience, and about opportunities for new players in both mature and emerging markets.

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Summits

Indie Games Summit The Independent Games Festival China (IGF China) serves to promote the development of independent games, showcase the best-of-breed products and foster collaboration among the Chinese game development community. During these tough economic times, the Independent Games Summit will facilitate the sharing of best practices and the improvement of business models. Additionally, this summit strives to create business opportunities in order to help original Chinese games flourish not only in design and technology, but also in content and more. The Independent Games Summit will be held in conjunction with the 3rd Annual Independent Games Festival China taking place at GDC China 2011. Visit www.igf.com for more information of Independent Game Festival.

Mobile Summit iPhone, Android, Blackberry. The mobile games market has seen a resurgence over the past few years. The speed of its evolution is outmatched only by the rapidness of the new rules which mobile games are being developed and operate. Technology platforms, mobile OSes, networks, and competition are all factors to consider in the mobile arena. Small, tight, viral programs are being run by millions, producing enormous revenues pursued by top mobile game developers. Keeping up with development in such a rapidly changing, multi-platform, mega-user environment creates a moving target that is mobile game development strategy. Learn more about the next steps in mobile game strategy this December at the Mobile Games Summit at GDC China.

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Tutorials

Check back soon for more information.